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Introducing True Colour Match

The Chrome Extension That Revolutionises Online Colour Matching

Install True Colour Match


True Colour International is dedicated to helping individuals look and feel their absolute best through personal colour analysis.

We understand how frustrating online shopping can be, especially when the colour of the clothing you purchased isn’t the same as it appeared online!

That’s why we developed True Colour Match, a new Chrome extension that makes it easy to determine if a colour fits your 4 season/12 Tone personal colour profile.

TCI Personal Colour Analysis

True Colour Match is based on the TCI Method of personal colour analysis.

This highly accurate, non-arbitrary, and systematic approach to colour, has been refined over years of experience, research, and testing, and has proven to be highly effective in helping individuals find the colours that complement their unique characteristics.

The issues with onine shopping

We all know that when it comes to colour selection shopping online is fraught with issues. and the fabric colour you see in an image is not necessarily the colour of the fabric in real life.

Online colour distortions are the result of the different settings and quality of our computer monitors and phone screens which we use to view the pictures: if you look at an image on your laptop and then the same image on your phone, there’s a chance the colours are significantly different.

How True Colour Match Works

The True Colour Match utilises the world’s largest and most accurate data base of 12 Tone colours.  Unlike other online collections of colours, our personal colour data base is not the work of a computer algorithm or artificial intelligence.

Each hue within the TCI database has been hand selected and allocated to its correct tonal space by TCI founder Amelia Butler and is the result of years of research and work towards assembling an extended collection of colours for each of the 12 Tones.

True Colour Match utilises advanced machine learning algorithms (AI) to analyse an online image of clothing/fabric, and accurately categorises into one of the 4 season/12 Tone colour spaces.

Sometimes stores take photos in a way that distorts the colours; however, many stores do their absolute best to ensure that the colours in their product images render correctly to minimise unnecessary returns. This is where True Colour Match is helpful: our plugin analyses the colour that the store intended to publish and NOT the one you see on your screen.

This makes it easy for individuals to make informed decisions before making a purchase!

True Colour Match is easy to use!

All you need to do is copy and paste a link to an image of the fabric/clothing into the Chrome extension, and the system will do the rest.

The extension is user-friendly and accessible to anyone, regardless of their level of expertise in colour matching.

Limitations To Take Into Account

While our plugin is a revolutionary tool for online shopping, it’s important to note that it does have some limitations:

The plugin can only process solid colours, meaning that patterns, such as stripes or other designs, may not be accurately analysed.

Additionally, our plugin can only analyse images of clothing/fabric (on a white background) and cannot analyse images of people wearing the clothing.

Finally, while we do our best to help you accurately identify if the colour you see on your screen belongs to your Seasonal/12 Tone personal colour palette, we want to remind our users that while we guarantee the accurate analysis of the colour in the image itself, we have no control over the image accurately representing the colour of the clothing/fabric itself.

With that said, we want to ensure users that we are continually striving to update our services to provide the most accurate technology available.  Stay tuned over the coming weeks, and months for new additions and innovations!

Installing True Colour Match Plugin

Installing our Google Chrome Browser plugin is incredibly easy!

Installing our Google Chrome Browser plugin is incredibly easy!

Simply go to the Chrome Web Store and search for True Colour Match or click on the link below.

The next step is to click on “Add to Chrome” and follow the prompts to complete the installation.

Once installed, our plugin icon will appear (as a small puzzle piece) in your browser toolbar, ready for you to use whenever you need it.

At True Colour International, we are proud to offer an innovative tool that helps individuals make better colour choices.

install True Colour Match

how to use True colour match

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